Qualcomm Eyes 2010 For Launch Of Mobile TV Service
By Anupama Chandrasekaran - Wed 19 Sep 2007 06:57 PM PST
Nikhil’s written quite a bit on Qualcomm’s (NSDQ: QCOM) MediaFLO versus Nokia’s (NYSE: NOK) DVB-H mobile TV technologies, with readers offering insightful comments on the two rival technologies. Just adding a few tit bits from an otherwise repetitive Mint article. Qualcomm, which is betting big on large-scale adoption of the service in India and is in talks with several telecom operators, broadcasters and mobile content developers to offer interactive mobile TV, hopes to launch the service in time for the 2010 Commonwealth Games in New Delhi. It is anticipating the event will spur mass adoption of the service.
Qualcomm, which offers end-to-end mobile TV solutions and makes chipsets, licenses the MediaFLO standard but Nokia, the largest handset maker and a dominant player in India, has decided to adopt DVB-H in what is considered a blow to Qualcomm. In addition, Nokia has partnered with Doordarshan, which has a monopoly on terrestrial broadcasting, to offer DD’s channels on mobiles using DVB-H in India. Not a surprise to hear that Qualcomm is indeed pedaling hard to rival Nokia’s efforts.





