[by Cerius Shah] Thankfully its not a social networking website. Sabeer Bhatia along with Yogesh Patel, has launched a conference calling solution called Sabsebolo.com, reports the Hindu. It’s a multiple call-in setup where each registered user gets a conference dial in number, a conference id and a PIN. Everybody dials in on a Reliance number (+91-(0)22-3980-4444), goes through the process and plugs in to whoever else has done the same. Charges are local or operator applicable. Bhatia tells the Hindu that the site is going to be advertising supported, and he’ll charge Re. 1 for a 5 second advert. So, “If there are 40,000 people using the conference facility a day, then I can make Rs 40,000 in a day too”

Seems like a good idea (although it takes a lot to pardon the header image) but I wonder why they need a website for the same. Conversions would be a lot higher if they created a mobile authentication service. The stated objective is providing conference calling for SME’s, besides replacing the second landline, there is limited applicability unless their authentication process offers some meat to the enterprises. Bhatia has been recently involved with the professional networking website ApnaCircle.com and a book-a-table service.

Nikhil adds: Bhatia appears to be betting big on the collaboration/communication model: live documents, which was launched earlier last year, and Sabsebolo, appear to be around the same concept: Bhatia’s Instacoll had received funding from Softbank Corp.