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TRAI Decides, Deliberates And Now Delays Recommendations On Mobile TV

By Nikhil Pahwa - Fri 21 Dec 2007 03:51 AM PST

The TRAI has been forced to delay its recommendations on terrestrial spectrum for Mobile TV due to differences between the Ministry of I&B and Ministry of Communications, reports the Hindu. TRAI had earlier recommended an auction of spectrum and invited not only Telcos and Broadcasters, but DTH and IPTV players as well. In my opinion this is a scuffle not on an optimum policy strategy but an elaborate game of who will have the baptizing rights for the cash cow. Hefty carriage fee’s are commonplace in the TV sector, why should MobileTV be any different? This is particularly important when you consider that there can only be 12-15 channels on Mobile TV: the fewer the channels, the higher the stakes and possibly - higher carriage fees.

Additionally, appealing to both the I&B and the Ministry of Communication will require a different kind of beast, one who has experience in getting content passed and another who can get technology passed. Very few players, namely Reliance, Zee and possibly Network18 (in the future), have the ability to leverage that eclectic value chain mix. For a level playing field, content will have be separated from carriage, which was the earlier plan. Any word on how Doordarshan and the Nokia (NYSE: NOK) mobileTV trials launched in May 07 are doing?

Posted in: Policy, Mobile TV


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2 Responses:
  • From Amitabh Kumar Fri 21 Dec 2007 04:56 AM

    The genesis of the dispute which has arisen now comes as no surprise. In the consultation paper response it was eloquently brought out that the difference between “ broadcast services” and “Telecom Services” needs to be appreciated. Convergence is a good buzzword but not good enough to cover up the obvious- i.e the different treatment meted to meted to media and telecom services as mandated by the parliament. A DVB-H service is a terrestrial broadcast service. It should have been so depicted.
    Whether the service is DVB-T/H, ISDB-T or others, all have the capability to handle screens of mobile(QVGA) or standard definition or HDTV. Hence it was inconceivable for anyone that such services could have been projected in a different league than a broadcast service. This is equivalent to one ministry controlling the subcarriers ( such as in ISDB-T) assigned to SDTV and another ministry controlling those for mobile TV.
    Whichever way you put it, terrestrial broadcast TV falls squarely in the domain of broadcasting.

  • From Amitabh Kumar Thu 03 Jan 2008 11:06 PM

    The TRAI has finally come out with the draft policy on 3rd Jan 2008.
    In a region characterized as the largest mobile TV market in the world, with Korea, Philippines, Japan, Singapore, Malaysia and others having launched mobile TV services, the Indian regulator TRAI has now issued draft recommendations for licensing of mobile TV services. The draft recommendations come after a brief consultation process. India is the fastest growing cellular mobile market in the world with over 8 million users being added every month( nearly a 100 million a year at current pace) but is beset with serious policy issues of licensing, spectrum allocation and regulation. 3G spectrum is not yet allocated in the country and time is running out for many companies which target mobile multimedia services.

    The TRAI has recommended a bidding process for licensing of mobile TV services, with a one time entry fee as being the sole criteria for the selection of bidders. Upto 74% foreign direct investment will be permitted in mobile TV companies. Technology neutrality has been permitted in the licenses; i.e. the licensees can roll out networks based on any of the commonly used technologies for mobile TV. Each successful bidder is to be allocated one spectrum slot of 8 MHz irrespective of technology.

    The regulator has proposed to allow all mobile companies to start providing mobile TV services without any entry fee or any additional license fees. It has however not elaborated how these will be provided in the absence of allocation of 3G spectrum.

    For the terrestrial transmission based mobile TV services, however a very severe regime has been proposed. Only those technologies are to be allowed which have a base of at least 100,000 users. This may be difficult to meet for many technologies, which have undergone trials but the networks are under launch.

    The yearly license fees for such companies is to be 6% of gross revenues plus 5% of the highest bid for one time entry fee. As the license fees for entry can be very high, the yearly license fees is set at an unprecedented high scale. However mobile companies providing identical services need to pay no such license fees.

    Mobile TV licenses have been offered separately for Terrestrial broadcast and Satellite based services. The roll out times provided are 1 year, otherwise the bidders need to agree to forego a performance guarantee of $5 million. ( For whole of India).

    The regulator has chosen to be silent on how a satellite system can be coordinated and made operational within one year.
    The present recommendations are in a draft form and the regulator will issue final recommendations after 10th Jan 2008. The government is then expected to come out with policy to regulate and issue licenses in the sector based on these policies.

    Previous recommendations of the TRAI on digital terrestrial broadcasting issued in 2005 are yet to see the light of the day in the form of policy announcements for licensing.

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