Premdeep Gangadharan, Cricinfo’s India Marketing Head; Shan Jain, GM, Media Direction
By Nikhil Pahwa - Mon 09 Oct 2006 06:11 AM PST
Agencyfaqs reports that Premdeep Gangadharan will be joining Cricinfo as Marketing Head for India, reporting directly to Jairaj Daniel, global head of marketing at Cricinfo. Gangadharan has over 13 years of experience in advertising, at Saatchi & Saatchi Bangalore, McCann-Erickson and MAA Bozell.
Should be interesting to see how Cricinfo tries to maintain marketshare: these are tough times, with the re-launch of CricketNext as a Web18 property, BCCI launching a portal and eyeing the mobile space, and the social networking site Sixer.
Exchange4media.com: Shan Jain has joined as General Manager-North of Media Direction, a specialist media services group of RK Swamy BBDO. Jain will be heading up Delhi operations and will be reporting to S Yesudas, COO. Jain was earlier with The Media Edge (TME) as General Manager and Head of Delhi.
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